The rapid development of digital content is revolutionizing the media and entertainment industry. From downloading an e-book to streaming movies on a mobile device, real-time, mobile access to digital content has changed the way it is being consumed. To succeed in the digital age, media and entertainment enterprises need innovative IT strategies to track consumer behaviors, provide timely content across multiple channels and investigate new sources of revenue.
This means using technology solutions that boost customer loyalty, monetize content to generate more revenue and streamline the media planning process. It also means exploring new IT strategies to gain a 360-degree view of customers, automate the media planning process, lessen lead time to production and track everything to the bottom line. The fastest way to get there is with an IT partner with emerging technology expertise and deep media and entertainment experience.
At iSQARE, we provide IT solutions for the entire spectrum of media and entertainment organizations. We enable these companies to improve publishing and rights management, editorial workflow and content management and the distribution of motion picture applications and mobile media enablement.
iSQARE’s digital marketing teams develop content strategies and move seamlessly between traditional print and digital media to best fit the needs of media and entertainment companies.